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1731 McCollum Pkwy NWKennesaw, GA 30144
Midgard Self-Storage Opportunity
Asset ClassSelf Storage
Year Built2022
Year Built: 2022Square Feet: 75,637# Units: 695Access Data Room
Kennesaw, GA
overview of deal

Overview

The Cushman & Wakefield Self‑Storage Advisory Group has been exclusively retained to offer for sale Midgard Self‑Storage, a newly delivered, institutional‑quality facility located in Kennesaw, Georgia.

 

This offering represents an opportunity to acquire a lease‑up asset in a high‑growth suburban submarket within the Atlanta MSA, one of the most dynamic and fastest‑growing metropolitan areas in the United States.

 

Delivered in 2022, the property consists of 75,637 rentable square feet across 695 units on a 1.7‑acre site. The facility is comprised entirely of climate‑controlled units, including a mix of main‑floor and elevator‑served units designed to meet modern consumer demand and maximize achievable rental rates. The property presents a clear value‑add opportunity through continued lease‑up and revenue growth. In‑place rents through March average approximately $14 per square foot, while market asking rents and achieved rates indicate meaningful upside as the asset stabilizes and management continues to optimize pricing.

 

The property is strategically located along McCollum Parkway with direct access to Interstate 75 and Interstate 575, providing connectivity to the broader Atlanta metro area. The surrounding trade area is supported by strong demographic fundamentals, with over 187,000 residents within a five‑mile radius and average household incomes approaching $122,238. Kennesaw represents a highly attractive suburban market within Cobb County, benefiting from proximity to major employment hubs and anchored by Kennesaw State University, which enrolls over 50,000 students. Continued population growth, strong housing fundamentals, and ongoing economic expansion position the area for sustained self‑storage demand.

 

Overall, this offering presents a compelling lease‑up investment opportunity, combining a high‑quality, recently delivered asset with significantly embedded upside through stabilization in a supply‑supported, high‑growth Atlanta submarket.

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Investment Highlights

  • New Construction (2022): Recently delivered, institutional‑quality facility with minimal near‑term capital requirements.
  • Institutional‑Quality Design: All climate‑controlled, modern construction with elevator access, efficient layout, and strong curb appeal positioned to compete at the top of the market.
  • Strong Rent Growth Potential: In‑place rents are currently below market asking and achieved rates, providing a clear mark‑to‑market opportunity.
  • Demographics: More than 187,000 residents within five miles supported by strong household incomes.
  • Excellent Connectivity: Direct access to I‑75 and I‑575 with proximity to major employment and retail corridors.
  • Suburban Growth Story: Kennesaw has experienced approximately 13% population growth since 2020, driven by affordability and job access.
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1731 McCollum Pkwy NWKennesaw, GA 30144

Cushman and Wakefield Self-Storage Advisory Group

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