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18200 W Bluemound RdBrookfield, WI 53045
Hobby Lobby + Dunham's Sports - Brookfield Wisconsin
Asset ClassRetail
Deal Size$13.45 M
Cap Rate: 7.25%Net Operating Income: $976 ThousandAccess Data Room
overview of deal

Overview

This offering represents a compelling opportunity to acquire a fee‑simple, net‑leased retail investment anchored by two nationally recognized tenants operating under long‑term, corporate‑guaranteed leases. In September 2025, Hobby Lobby extended its lease for a new 10‑year term with multiple options to extend, clearly demonstrating its long‑term commitment to the location. Both tenants benefit from contractual rent increases every five years throughout the remaining initial term and option periods. The asset is offered at a highly attractive basis, with a price of approximately $123 per square foot and an average rent of $9.26 per square foot per year across both spaces—well below market and replacement cost. Favorable financing options are available and support a projected cash‑on‑cash return of approximately 7.34%, enhancing overall yield and investment stability.

 

The property is structured as a NNN lease with minimal landlord responsibilities. Tenants reimburse all common area maintenance, insurance, and real estate taxes, while ownership is responsible only for roof and structural components. This low‑management structure makes the investment particularly well suited for passive and out‑of‑state investors seeking durable income with limited operational exposure.

 

Strategically located along W. Bluemound Road / U.S. Highway 18, the asset benefits from its position on one of Brookfield’s primary retail corridors, featuring traffic counts in excess of 33,000 vehicles per day. The site also offers excellent regional connectivity via the nearby I‑94 interchange, which serves more than 143,000 vehicles daily and provides direct access throughout the Milwaukee metropolitan area. Recent roadway resurfacing and infrastructure upgrades along the Bluemound Road corridor have further improved accessibility, visibility, and long‑term functionality for retail tenants.

 

Tenant performance at the property ranks among the strongest in the market. Placer.ai data indicates Hobby Lobby performs within the top 33 percent of locations in a 15‑mile radius, while Dunham's Sports ranks as the top‑performing store in its trade area. Dunham's Sports’ strategic relocation to this site in 2016 from a nearby location underscores the real estate’s superior visibility and long‑term viability.

 

The property is located directly across from Brookfield Lakes Corporate Center, a 158‑acre master‑planned corporate campus comprising over one million square feet of office and retail space. This significant employment hub provides a strong daytime population and consistent customer base, further reinforcing tenant performance. Surrounding retail amenities exceed 1.09 million square feet and include Brookfield Square Mall, Bluemound Plaza, Brownstones Shopping Center, and a dense lineup of national retailers such as Target, Best Buy, Aldi, Dick’s Sporting Goods, Floor & Decor, PetSmart, Michaels, TJ Maxx, Walgreens, and CVS Pharmacy, creating strong retail synergy and cross‑shopping activity.

 

The Bluemound Road corridor continues to benefit from substantial public and private reinvestment. Planned expansions at The Corners of Brookfield will introduce 278 luxury apartment units and approximately 40,000 square feet of new retail beginning in early 2026, increasing residential density and foot traffic. Additional redevelopment at Brookfield Square and recent renovations at Calhoun Crossing further diversify the area with healthcare, dining, and service‑oriented uses, enhancing the corridor’s long‑term resilience and consumer draw.

 

The investment is supported by strong underlying demographics within a five‑mile radius, including more than 121,000 residents and over 123,000 employees, with an average household income exceeding $130,000. These fundamentals, combined with long‑term leases, strong tenant performance, and ongoing corridor investment, position the asset as a stable, low‑risk investment with durable cash flow and long‑term appreciation potential.

 

 

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Investment Highlights

NEW 10 YEAR TERM EXTENSION | OPTIONS TO EXTEND | CORPORATE GUARANTEED | STRONG INTRINSIC VALUE AND FUNDAMENTALS | LOW RENT BASIS | ATTRACTIVE FINANCING OPTIONS

  • Hobby Lobby extended their lease in September 2025 for a new term of 10 years on the initial term with options to extend demonstrating their long-term commitment to the site
  • Corporate guaranteed leases
  • Rare rental increases every 5 years throughout the initial term and options
  • Price/SF of $123 with Avg. Rent/SF of $9.26/SF/Yr for both spaces
  • Excellent financing options available to help achieve potential cash-on-cash return of 7.34%

NNN LEASE | FEE SIMPLE OWNERSHIP | MINIMAL LANDLORD RESPONSIBILITIES

  • Tenant pays for CAM, insurance, and taxes
  • Ideal, low-management investment for an out-of-state, passive investor
  • Landlord responsibilities limited to roof & structure

LOCATED ALONG MAIN RETAIL THOROUGHFARE | INFRASTRUCTURE & CORRIDOR IMPROVEMENTS | HIGH TRAFFIC COUNTS | STRONG ACCESS & CONNECTIVITY

  • Located along W. Bluemound Road/U.S. Highway 18, a prominent retail corridor with over 33,000 Cars Per Day along Bluemound Road
  • Bluemound Road corridor benefits from road resurfacing projects and sanitary upgrades, improving accessibility and aesthetics
  • Located near I-94 interchange with 143,000+ vehicles per day, ensuring high visibility and strong commuter traffic
  • Supports long-term growth and stability for retail and mixed-use assets

STRONG LOCAL RANKING PLACER.ai | TOP 33% HOBBY LOBBY & # 1 DUNHAM'S SPORTS in a 15-Mile Radius

  • Hobby Lobby is ranked in the top 33% of their chain in a 15-Mile radius
  • Dunham's Sports relocated to this location adjacent to Hobby Lobby from their old site less than a mile down the road in 2016 and has since been a top performing location in a 15-Mile radius per Placer.ai

ACROSS FROM BROOKFIELD LAKES CORPORATE CENTER

  • Directly across from the site is the Brookfield Lakes Corporate Center, a 158-acre, master-planned development
  • The corporate park features over 1 million SF of space comprised of 18 office buildings and 1 retail building
  • Hobby Lobby & Dunham’s Sports benefit from the strong nearby employee customer base

NEARBY MULTIPLE SHOPPING CENTERS | NATIONAL TENANT PRESENCE

  • The subject property is nearby Brownstones Shopping Center, Bluemond Plaza, Brookfield Square Mall and more (over 1,090,000 SF of retail space)
  • Major tenants nearby include: Best Buy, Target, Aldi, Dicks Sporting Goods, Floor Décor, PetSmart, Michaels, TJ Maxx, Cost Plus World Market, Walgreens, CVS Pharmacy and more
  • Strong retail synergy increases consumer traffic and crossover shopping within the area

MAJOR EXPANSION AT THE CORNERS OF BROOKFIELD | MIXED-USE DEVELOPMENT | INCREASED FOOT TRAFFIC

  • The Corners of Brookfield is planning a West End expansion featuring 278 luxury apartments and 40,000 SF of new retail space along Bluemound Road
  • Construction expected to begin in early 2026, adding residential density and retail synergy
  • Market Street refresh includes new retailers, expanded stores, and enhanced public spaces, strengthening the corridor’s appeal

BROOKFIELD SQUARE REDEVELOPMENT | MIXED-USE PROJECT | HEALTHCARE AND DINING COMPONENTS

  • Former Boston Store site at Bluemound & Moorland is being transformed into a 16-acre mixed-use development
  • Planned uses include medical offices, restaurants, and community gathering spaces, diversifying the area beyond traditional retail
  • Creates a stable, service-oriented environment that attracts consistent consumer traffic

CALHOUN CROSSING RENOVATION | MODERNIZED RETAIL CENTER | STRONG TENANT MIX

  • Calhoun Crossing shopping center along Bluemound Road has undergone a major facelift with updated façades and design
  • Anchored by Fresh Thyme Farmers Market, Total Wine, DSW, and Men’s Warehouse, reinforcing corridor’s retail strength
  • Enhances overall shopping experience and draws regional consumers

STRONG DEMOGRAPHICS IN AFFLUENT 5-MILE TRADE AREA

  • More than 121,000 residents and 123,575 employees support the trade area
  • Affluent average household income of $130,028
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18200 W Bluemound RdBrookfield, WI 53045

Sales Team

Todd LindblomBroker of Record

License #: 56163-90

2623641964
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