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2712 Pacific Ave, Venice, CA 2709 Strongs Dr, Venice, CA
2712 Pacific + 2709 Strongs
Asset ClassMultifamily
Site Area7.98 K Sq. Ft
Site Area: 7.98 K Sq. Ft% Leased: 40%# Units: 5Access Data Room
Venice Beach / Canal Opportunity (SB 1211 / SB 1077 - ADU Value Add)
overview of deal

Overview

Rare opportunity to acquire two adjacent parcels totaling ±7,979 SF of land in one of LA's most supply-constrained coastal neighborhoods, just a minute walk to the beach and a few minutes to Abbot Kinney Boulevard.

 

The assemblage includes 2712 Pacific Avenue, a four-unit multifamily building (2,892 SF) on 5,319 SF of RD 1.5-zoned land, and 2709 Strongs Drive, a single-family bungalow (590 SF) on an adjacent 2,660 SF lot. Together, the parcels present an immediate value-add play with significant near-term density upside — a combination virtually unavailable in Venice today.

 

Under California's current ADU laws, including SB 1211 (effective 2025), a buyer can add up to four detached 1BR/1BA accessory dwelling units across the two sites through ministerial approval — no discretionary entitlement, no Coastal Commission hearing (SB 1077), and a 60-day permitting timeline. At an estimated $500/SF all-in using modular construction, four 600 SF units can be delivered for approximately $1.2M, transforming the property from a five-unit assemblage into a nine-unit Venice beach rental portfolio.

 

The investment thesis here is straightforward: acquire the existing site, collect rents from the existing and renovated units while permitting and constructing ADUs, and stabilize into a trophy nine unit portfolio over 8,000 SF of prime coastal land.

 

For buyers seeking Venice exposure with built-in income support and the most streamlined entitlement path, this is one of the few actionable opportunities in the market. Guidance is $4.5 million but buyers are encouraged to submit offers.

 

All buyers are encouraged to vet all laws, square footage, costs and and business plans with their own advisors. Ownership and brokers provide no representations or warranties on the aforementioned opportunities.

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Investment Highlights

  • Rare Coastal Assemblage — ±8,000 SF of contiguous land across two parcels in Venice Beach, four minutes to the sand and six minutes to Abbot Kinney, in a submarket where buildable lots are virtually nonexistent
  • Immediate ADU Density Upside — SB 1211 allows up to four detached ADUs across the two sites via ministerial approval with a 60-day permitting timeline — no discretionary entitlement, no Coastal Commission hearing (SB 1077)
  • Nine-Unit Stabilization Potential — Existing five units plus four new modular ADUs create significant NOI upside on a Venice beach portfolio
  • Low-Risk Value-Add Execution — Modular ADU construction at ~$500/SF all-in ($1.2M total) avoids the cost, timeline, and uncertainty of ground-up entitlement while each completed unit adds significant value
  • Earn While You Build — Two occupied units at 2712 Pacific generate immediate cash flow; two vacant, updated upstairs units are ready to rent, plus light renovation of the 2709 Strongs bungalow (~$38K) brings a fifth unit online within 30 days of close
  • Extreme Underdensity on Prime Land — Current site coverage of ~44% vs. 75-90%+ for surrounding parcels, with acquisition basis well below neighborhood comp median land SF
  • Guidance is $4.5 million but buyers are encouraged to submit offers.
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2712 Pacific AveVenice, CA 90291
Venice Beach
Abbott Kinney Boulevard
Santa Monica Pier

Sales Team

Brad McCoyCo-President

License #: CA DRE#: 01938098 | ID DRE: DB59127

(310) 899-2730bmccoy@leewestla.com
Conor HalloranPrincipal

License #: 02085970

323.590.9494conor@leewestla.com
Dylan Mahood, CCIMPrincipal

License #: 0207002

310.418.1692dylan@leewestla.com
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