Located in the Heart of Downtown

Downtown Winston-Salem has transformed into a vibrant urban hub, blending historic charm with modern development. Once a quiet business district, it is now a walkable destination filled with award-winning restaurants, breweries, boutique shops, art galleries, and live music venues. Major investments have revitalized key corridors like Fourth Street and Trade Street, while the nearby Innovation Quarter has brought in thousands of workers, students, and visitors. The area is anchored by attractions like the Benton Convention Center, BB&T Ballpark, and the new Kaleideum museum, drawing consistent foot traffic throughout the year. With a surge in residential development and infrastructure upgrades, including new greenways and mixed-use projects, downtown Winston-Salem is positioned as the cultural and economic heartbeat of the city, fueling strong demand for hospitality and lifestyle-driven developments.