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250 W Church StMishicot, WI 54228
Fairway Inn & Suites Mishicot, Ascend Collection
Asset ClassHotel & Hospitality
# Keys102
# Stories: 2Year Renovated: 2025Access Data Room
Choice Ascend Conversion Completed 102 Keys | Eastern, WI
overview of deal

Overview

P&E Hotel Advisors have been selected as the exclusive listing broker for the Fairway Inn & Suites in Mishicot, Wisconsin and are proud to present this opportunity to the market.

 

The property is a 102-key, two-story Ascend Hotel Collection® hotel located at 250 W Church Street on a 12.19-acre parcel between Sheboygan and Door County. The asset operates under Choice Hotels International's soft-brand collection and includes a full-service restaurant, banquet and conference space, an outdoor patio, indoor pool, and fitness center. The hotel sits within the historic Fox Hills resort complex and is offered as the hotel asset only.

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Investment Highlights

MSA
Manitowoc, WI
Land
12 Acres
# Keys
102
Year Renovated
2025
  • Fully Renovated 2025 Asset — $2.93M comprehensive renovation funded and being completed by current ownership; no buyer-side completion capital underwritten
  • Ascend Hotel Collection® Soft-Brand Flag — Choice Hotels International membership executed December 2024; Choice Privileges loyalty access (60M+ members) and global distribution from day one
  • 102 Keys · 2 Floors · 12.19-Acre Parcel — restaurant, banquet/conference, outdoor patio, indoor pool, and fitness on a single contiguous parcel; clean parcel break following 2025 receivership exit
  • In-Place Net-Net Lease on F&B and Banquet — long-term lease executed April 2026 with Thirty-One; contractual base rent plus tenant cost-share for tax, utilities, and CAM
  • Specialized Wisconsin F&B/Banquet Operator In Place — tenant operates exclusively in golf course and banquet facility operations across Wisconsin; banquet calendar and group rhythm already established
  • Strategic Eastern Wisconsin Location — situated between the Sheboygan and Door County tourism corridors with proximity to Lambeau Field and the I-43 access spine; strong regional summer and group seasonality
  • Path to Submarket Performance — submarket trailing-twelve-month performance materially exceeds current property operating levels; the gap-to-close is the underwriting opportunity
  • Group and Banquet Calendar In Place — American Bus Association group bookings confirmed for 2026; strong second-quarter banquet calendar already on the books
  • Choice Hotels Marketing & Brand Support Available — incentive support available to a buyer who retains the Ascend flag at acquisition
  • Single-Entity Ownership · Clean Title — JMLR Real Estate LLC holds clean title to the hotel parcel; clear chain of title with all parcel-split documentation completed
  • Hotel Asset Only — Golf and Cottages Excluded — focused hotel transaction; no operational complexity from adjacent golf, cottage, or condo entities
  • Offered Unpriced · Request-for-Offer Process — structured call-for-offers process; tours May–July 2026, offers August 2026, target close year-end 2026
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250 W Church StMishicot, WI 54228

EXLCUSIVELY LISTED BY

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