PRIME LOCATION AND CONNECTIVITY WITH DALLAS-FORT WORTH METROPLEX: Richardson, home to the well-known Telecom Corridor®, is located in North Texas, about 12 miles north of downtown Dallas. This first-ring suburb offers excellent connectivity through major highways, including U.S. Highway 75 (Central Expressway), I-635 (LBJ Freeway), and SH 190 (George Bush Turnpike). Its strategic location within the Dallas-Fort Worth Metropolitan Statistical Area (DFW MSA) enhances accessibility as Richardson is also situated about 45 miles from Fort Worth and roughly 80 miles from the Oklahoma state border, adding to its appeal as a gateway for investment opportunities and a hub for businesses and travelers.

SITUATED WITHIN THE FAST-GROWING DFW MSA: The Dallas-Fort Worth Metropolitan Statistical Area (DFW MSA) is one of the fastest-growing regions in the United States, presenting a lucrative opportunity for hotel investors. With a population exceeding 7.6 million and a robust annual growth rate, the DFW MSA is driven by a diverse economy encompassing key sectors such as technology, finance, healthcare, and logistics. The region’s business-friendly environment, along with numerous corporate headquarters and a vibrant tourism sector, ensures a steady influx of both business and leisure travelers. Major attractions, world-class dining, and a lively cultural scene further enhance the area’s appeal, positioning the DFW MSA as a prime market for hotel investment.

A THRIVING HUB FOR EMPLOYMENT AND INNOVATION: Richardson stands as the second-largest employment center in the Dallas/Fort Worth metro area, showcasing a diverse economy that has evolved significantly over the years. As part of the Richardson Economic Development Department’s (REDD) implementation of a strategy to diversify the local economy, the Telecom Corridor area, encompassing approximately 30 square miles, has emerged as a key player in three primary technology clusters: telecommunications, semiconductors, and software. The Richardson IQ® area, located within the Telecom Corridor, includes over half of the businesses in Richardson and 20% of all jobs, supporting approximately 20,000 people and 1,100 businesses.

Major employers within in Richardson include the State Farm Headquarters (2.6 miles away, ~10,000 employees), Raytheon (3.2 miles, ~2,200 employees) and RealPage (1.0 mile, ~2,100 employees). Other significant companies include Blue Cross & Blue Shield of Texas (1.6 miles, ~3,100 employees), GEICO (1.8 miles, ~2,300 employees), Cisco Systems (4.0 miles, ~2,000 employees), and Texas Instruments (3.6 miles, ~1,800 employees). Additionally, the local workforce includes nearly 6,000 employees at Richardson ISD, along with contributions from educational institutions like The University of Texas at Dallas (2.3 miles, ~3,500 employees).

SUPPORTED BY HIGHER EDUCATION AND HEALTHCARE RESOURCES: Richardson is home to notable educational institutions such as The University of Texas at Dallas and Richland College. The University of Texas at Dallas, located 3.3 miles from the city, has a diverse student body of over 31,000 and is recognized for its strong programs in engineering, business, and computer science. Richland College, situated 5.1 miles away, has been committed to teaching and community engagement for over 39 years, serving around 20,000 students.

In terms of healthcare, the area is well-served by Methodist Richardson Medical Center, a comprehensive 443-bed acute care hospital, and Baylor Regional Medical Center, a 160-

bed acute care facility, both situated within 10 miles. Additionally, Presbyterian Hospital Plano, located 11.9 miles away, features 386 beds and specializes in emergency medicine and trauma, conveniently positioned off the busy Dallas North Tollway, which sees over 75,000 vehicles daily.

PROMINENT BRAND WITHIN IHG HOTELS & RESORTS PORTFOLIO: Holiday Inn, a prominent brand within the IHG Hotels & Resorts portfolio, excels in providing quality accommodations across the upper midscale segment. Renowned for its commitment to guest comfort and satisfaction, Holiday Inn offers a comprehensive range of amenities tailored to both business and leisure travelers. Guests enjoy features such as complimentary Wi-Fi, on-site dining options, fitness centers, and spacious meeting facilities, all designed to enhance their stay. The brand’s affiliation with IHG Rewards Club further amplifies its appeal, offering members exclusive benefits and earning opportunities. This combination of value, modern conveniences, and a strong loyalty program positions Holiday Inn as a compelling investment opportunity in the competitive hospitality landscape.

ATTRACTIVE VALUE ADD INVESTMENT OPPORTUNITY: The hotel represents an attractive investment opportunity, offering acquisition at a price significantly below replacement cost. This allows a potential investor to implement an increased value strategy, pursue rebranding, or reposition the property, providing flexibility to align with various investment approaches.