HREC Investment Advisors and The Plasencia Group are pleased to offer to qualified investors the opportunity to acquire the 292-guestroom Clarion Hotel New Orleans – Airport & Conference Center (formerly the Crowne Plaza New Orleans Airport Hotel and hereinafter referred to as the “Hotel” or “Property”) in Kenner, LA. The Hotel contains 258 standard key rooms and 34 rooms that can be converted into additional income-generating suites.
The Clarion Hotel New Orleans – Airport & Conference Center (which formerly was affiliated with IHG’s Crowne Plaza brand and was subsequently leased to Shell Corporation during the pandemic) presents a classic value add opportunity based on the acquisition of a new brand, the implementation of a transformative PIP, and the installation of focused management.
The Hotel is a 5-minute drive to the new airport terminal entrance. The Asset is among the closest clusters of hotels to the airport’s new entrance on Veterans Highway. The former airport entrance was on the opposite side of new terminal. This AAA airport location provides a new advantage for the Hotel to capture increased airport demand. As to the hotel’s post-conversion upside potential, note that during the three calendar years ending with 2019, the Hotel has averaged just 76% RevPAR indexing relative to the comp set. Given that the Hotel’s brand contribution during those periods was in the single digits, most of the low RevPAR indexing was from the occupancy side of that equation.
The Property has many competitive advantages in terms of location, accessibility, unencumbered by management, fee-simple, great location, meeting space, and parking. As such, there is every expectation that a full renovation, backed by a high performing brand, would successfully leverage off the existing physical plan to put the hotel into a highly competitive position within the market.
As to new supply, the submarket did not experience material additions to supply, especially in the full-service market, over the past ten years. The Property is being offered fee-simple, unencumbered by brand and management.