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Thirty years ago, Fred Cerrone decided to turn his vision into a reality and establish Hotel Equities. Our Founder and Chairman was a former award-winning hotel general manager in his early 20s, and he used his knowledge of the industry to create a company that served the needs of associates, guests, and investors more efficiently.  Through the years, Hotel Equities has become a trusted business partner, known for our ability to build equity and generate upside potential. We have a team of loyal associates who appreciate our people-centric culture and are passionate about their work, which, in turn, helps us build strong relationships that facilitate expansion, new construction and rebranding or re-use development. Satisfied guests frequently rave about our uncompromising service — and return for more. For all these reasons, we have received industry recognition for management and service excellence, year after year.  We provide our stakeholders with the knowledge needed to mitigate risk and seek reward with the right opportunities. When those arise, we are ready to take a project from start to finish with a wide array of hotel development services.  Hotel Equities has the ability to develop all hotel segments — including resort, full-service, independent, select-service and extended-stay hotels — in order to create profitable ventures for our investors across the globe. We will continue to expand our portfolio of hotels through third-party management, ground-up development and equity ownership opportunities while aligning investment platforms for ourselves and our prospective partners. To achieve this, our seasoned development team will identify existing world-class properties and locate trophy sites that meet investor and owner financial goals.

Jeff Shockley

Areas of Interest

HE
Hotel Equities
Alpharetta, United States

Jeff Shockley

Areas of Interest

HEHotel EquitiesAlpharetta, United States

HE
Hotel Equities
Alpharetta, United States