Craig Stark

Mr. Stark has more than 40 years of hospitality experience and has earned distinction for managing top performing and award-winning facilities throughout the country. He was one of the original founding partners, President, and Chief Operating Officer for The Great Lakes Companies, where he helped build the Great Wolf Lodge brand. After leading Great Wolf Resorts through a successful IPO, Mr. Stark left Great Wolf Resorts in 2005 to co-found S&L Hospitality, which owns and manages franchised hotels and has provided third-party management and consulting work for waterpark resorts. Over his career, Mr. Stark’s hospitality management has resulted in measurably superior performing properties and he has garnered recognition and awards from virtually every hotel franchisor. Mr. Stark has a BS Degree in Home Economics with a concentration in Hotel & Restaurant Management from UW - Stout.