Quality Inn & Suites Eua Claire
3117 Craig Rd, Eau Claire,
WI 54701
PROPERTY SUMMARY
Investment highlights:
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Stabilized Cash-Flowing Asset with Strong Margins Generated $852,417 in total revenue and $251,724 in NOI in 2025, reflecting a healthy 29.5% NOI margin — a strong performance for the economy segment and a durable foundation for new ownership.
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Long-Term Brand Continuity with Major Hospitality Flag Relicensing is available with an anticipated 20-year term under the Quality Inn flag (Choice Hotels), providing immediate brand recognition, established reservation systems, and access to one of the largest loyalty programs in the industry.
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Clear Capital Plan with PIP Ordered With the Property Improvement Plan already ordered, prospective buyers benefit from full transparency on scope and capital requirements — eliminating a key source of underwriting risk and accelerating the path to closing.
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Owner-Operated Upside Opportunity Currently owner-operated and unencumbered by third-party management, creating flexibility for new ownership to deploy a professional operator, optimize labor and revenue management, and drive meaningful RevPAR growth from the current $41.70 base.
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Strategic Eau Claire Location Situated at 3117 Craig Rd along a well-traveled commercial corridor in Eau Claire, Wisconsin — a regional hub for healthcare, higher education (UW–Eau Claire, Chippewa Valley Technical College), and Chippewa Valley tourism demand.
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Right-Sized, Efficient Operating Footprint 56 guest rooms across a two-story, 24,842 SF building on 1.07 acres with 50 parking spaces — an efficient configuration that supports lean staffing models and strong flow-through.
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Amenity-Rich Product with a competitive amenity package for the segment, including an indoor pool, hot tub, business center, complimentary Wi-Fi, and 100% smoke-free environment.
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Fee-Simple Interest, No Debt Assumption Required Offered free and clear of existing financing, providing the next owner full flexibility to capitalize the deal in today's market on their own terms.
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Significant Value-Add Potential With occupancy at 50.8%, there is meaningful runway to grow market share through targeted sales initiatives, channel-mix optimization, and post-PIP product enhancements — driving compounding gains across both occupancy and ADR.