The Offering

JLL is pleased to present the opportunity to acquire fee simple interest in 512 West Peachtree, a +/- 0.46 acre development site situated in Atlanta’s emerging SoNo neighborhood. The property’s close proximity to MARTA and the Downtown connector makes it a unique Mixed-Use development opportunity. In place SPI-1 SA2 (SoNo Commercial West)
zoning gives the subject property a maximum combined FAR of 19, which translates to a total 380,714 square feet of entitled development rights. SPI-1 SA2 zoning permits a wide variety of uses, including but not limited to multifamily, student housing, hotel, office, and retail space.


The parcel is included in the historic Baltimore Block, one of Atlanta’s most treasured historical landmarks and home to 97,000 SF of creative office space and 15 luxury residential units. Though the parcel is included in the Baltimore Block, it is not subject to any sort of restrictive design code. The property’s location at the nexus between Midtown & Downtown makes 512 Peachtree an unrivaled development opportunity for hotel, multifamily, or even student housing. Future occupants will be
able to walk or take transit to hundreds of restaurants and restaurants, over 58 million sf of office space, and 2 world class educational institutions.


SoNo has experienced a lot of momentum and investment over the past few years. With projects like 505 Courtland experiencing strong leasing velocity and historically high rental rates for the neighborhood. SoNo is anchored by Emory Hospital, which has a workforce of 39,000. Atlanta’s most transformative development project – the Stitch – moves closer and closer to reality everyday as the city gets state and federal funding to cap the highway. Once complete, the Stitch is expected to include 10,000,000 SF of space, and have an annual economic impact of $3 billion.


Scott Cullen

Managing Director

Land Investment Advisory

+1 404 995 2127

Mark Lindenbaum

Managing Director

Land Investment Advisory

+1 404 995 2181

Conor Welton


Land Investment Advisory

+ 1 404 558 8622