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Longfor Group

New York , NY

Longfor Group, founded in Chongqing in 1993, has developed its business nationwide. The six core business arms cover property development, commercial property, rental housing, smart service, housing agency service and housing decoration, and Longfor proactively establishes innovative are as such as elderly-care and urbanization projects. Longfor Group Holdings Limited (stock code: 960) listed on the main board of the Hong Kong Stock Exchange in 2009. In the first half of 2021, the Group's revenue increased to RMB 60.6 billion overthe same period last year. Today,the Group has more than 42,570 employees and has a presence in more than 100cities. The Group has been awarded “Best 10 of Comprehensive Strength of China Real Estate Developers” for 9 consecutive years. In 2021, the Group was selected into the Fortune Global 500 and ranked in the list of “The World's 2,000 Largest Public Companies” by Forbes for 11 consecutive years. Since 1997, Longfor has accumulated more than 1,000 development projects with a total development area of over 130 million sqm in property development. In the first half of 2021, the Group’s contractedsales reached RMB 142.63 billion. Longfor has regarded “Paradise Walk” as its major brand to make presence in its core market layout nationwide. Inthe first half of 2021, the commercial rental grew to RMB 3.71 billion. As oftoday, the Group has 54 shopping malls nationwide, whose occupancy rate is 98%.The Group works with over 5,000 partnership brands and merchants. Longfor developed rental housing “Goyoo” to satisfy the living pattern of the new generation and consumption upgrade. In the first half of 2021, “Goyoo” had spread over in more than 30 high-tier cities with 94,000 apartment units, ranking the top of the industry in scale. “Goyoo” ranked first among centralized long-rental apartment brands. Founded in 1998, Longfor Smart Service set its foot in 13 comprehensive operation service fields, and has completed the layout of the first and second tier core cities and the third and fourth tier potential cities, and the owners' satisfaction rate has exceeded 90% for 12 consecutive years. Longfor is highly regarded by customers for its high-quality service of “satisfaction + surprise”. Gannet Brokerage provides real estate brokerage one-stop service. As of June 2021, Gannets Brokerage has provided services to more than 390,000customers in over 30 cities, and the customer satisfaction rate exceeded 96%. Gannet Decoration is comprised of smart decoration, integrated design Institute and smart new materials and provides the assembled integrated solution of immediate occupation upon decoration.